Bombarded by messages
2June 28, 2008 by Colin
What do they say? That the average person is subject to 5000 advertising messages a day?
I think I saw 500 of them while I was waiting for my movie to start this afternoon.
I remember being impressed by the six or seven previews … but I can’t remember the title of any of those upcoming movies.
Of the thousands of marketing messages shoved at me over the past three or four movies, I can honestly say that the only ad I remember was the long form Coco-Cola piece – the one eveyone remembers.



Is this an indictment of the medium, overselling it or the ideas/executions involved?
Overselling the goods, and swamping the cinema goer.