Comments on: Brand Power - no flashy copywriter needed http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/ ... it's about public relations, marketing, retail quirks, government communications and oddities ... and written in Canada! Fri, 09 Jan 2009 00:42:03 +0000 http://wordpress.org/?v=2.7 hourly 1 By: glt http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/comment-page-1/#comment-59657 glt Sun, 07 Sep 2008 03:01:48 +0000 http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/#comment-59657 Advertise with "brand power" and you've convinced me, at least, that you're a cheap, relatively worthless company selling a cheap, worthless product (usually for more money than it's worth). Advertise with “brand power” and you’ve convinced me, at least, that you’re a cheap, relatively worthless company selling a cheap, worthless product (usually for more money than it’s worth).

]]> By: Chris Clarke http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/comment-page-1/#comment-51995 Chris Clarke Mon, 31 Mar 2008 02:51:45 +0000 http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/#comment-51995 Advertising has never, ever looked so boring and appeared to be so information-heavy, so I can understand why people would confuse it for something else. Advertising has never, ever looked so boring and appeared to be so information-heavy, so I can understand why people would confuse it for something else.

]]> By: Colin http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/comment-page-1/#comment-51988 Colin Sun, 30 Mar 2008 19:28:56 +0000 http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/#comment-51988 Oh, I saw those comments, Chris. And I figured those people were shut-ins without access to broadcast television. When someone holds the product up in their palm, smiles, and tells you how good the product is, it's an ad. Oh, I saw those comments, Chris. And I figured those people were shut-ins without access to broadcast television.

When someone holds the product up in their palm, smiles, and tells you how good the product is, it’s an ad.

]]> By: Chris Clarke http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/comment-page-1/#comment-51987 Chris Clarke Sun, 30 Mar 2008 19:23:27 +0000 http://canuckflack.com/2008/03/30/brand-power-no-flashy-copywriter-needed/#comment-51987 The commercials don't want to be seen as blatant advertising. The more information they provide in that format, the more people are confused. Read some of the comments on the blog post I wrote and you'll find that some people figured that Brand Power was a consumer group. The commercials don’t want to be seen as blatant advertising. The more information they provide in that format, the more people are confused. Read some of the comments on the blog post I wrote and you’ll find that some people figured that Brand Power was a consumer group.

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