Comments on: Apple’s principles of great design and content http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/ ... it's about public relations, marketing, retail quirks, government communications and oddities ... and written in Canada! Thu, 08 Jan 2009 21:56:08 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Canadia 9-5 - Seventh Edition http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/comment-page-1/#comment-52250 Canadia 9-5 - Seventh Edition Wed, 09 Apr 2008 05:26:59 +0000 http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/#comment-52250 [...] Marketing Apple’s Design Principles Canuckflack is a blog about marketing and public relations, but really doesn’t follow a lot of “inside baseball” themes. Instead, you’ll find thoughts, snippets and blurbs on PR, marketing, corporate communications, retail, promotion, crisis communications and media relations. Colin McKay works in communications for the Government of Canada in Ottawa, Ontario, Canada. Here, Colin praises Apple’s design principles: Take a look Apple provides for developers working on the iPhone, like Principles and Guidelines for Creating Great iPhone Content: As you design the flow of your content and its user interface, follow these guidelines to build in simplicity and ease of use: · Make it obvious how to use your content. · Avoid clutter, unused blank space, and busy backgrounds. · Minimize required user input. · Express essential information succinctly. · Provide a fingertip-sized target area for all links and controls. · Avoid unnecessary interactivity. [...] [...] Marketing Apple’s Design Principles Canuckflack is a blog about marketing and public relations, but really doesn’t follow a lot of “inside baseball” themes. Instead, you’ll find thoughts, snippets and blurbs on PR, marketing, corporate communications, retail, promotion, crisis communications and media relations. Colin McKay works in communications for the Government of Canada in Ottawa, Ontario, Canada. Here, Colin praises Apple’s design principles: Take a look Apple provides for developers working on the iPhone, like Principles and Guidelines for Creating Great iPhone Content: As you design the flow of your content and its user interface, follow these guidelines to build in simplicity and ease of use: · Make it obvious how to use your content. · Avoid clutter, unused blank space, and busy backgrounds. · Minimize required user input. · Express essential information succinctly. · Provide a fingertip-sized target area for all links and controls. · Avoid unnecessary interactivity. [...]

]]> By: Phil Barrett http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/comment-page-1/#comment-51839 Phil Barrett Tue, 25 Mar 2008 13:12:44 +0000 http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/#comment-51839 Good design will trump great technology everytime...and the iphone is testament to that. I loved the fact that the iphone didn't come with a user manual...it was simply one line instruction on the screen to plug it into itunes. Buy a fancy Nokia, Blackberry, or Palm and you'll get a 300 page manual in 8 point type. Yikes. Good design will trump great technology everytime…and the iphone is testament to that.

I loved the fact that the iphone didn’t come with a user manual…it was simply one line instruction on the screen to plug it into itunes.

Buy a fancy Nokia, Blackberry, or Palm and you’ll get a 300 page manual in 8 point type. Yikes.

]]> By: lrd http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/comment-page-1/#comment-51797 lrd Sun, 23 Mar 2008 12:44:44 +0000 http://canuckflack.com/2008/03/22/apples-principles-of-great-design-and-content/#comment-51797 I prefer easy and powerful things over complicated and clunky things. I prefer easy and powerful things over complicated and clunky things.

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